📧Email

SENDUNE integrates with your AWS SES account to send emails. You can send both Transactional and Marketing emails. You must create a template for each kind of email you wish to send.

Create Email Templates

Click the 'Send' button at the top to open the email composer (see video below). There are three template categories. You can create as many templates as you wish within each category.

• SENDUNE Designer: A visual editor that makes it very easy to design emails.

• HTML Editor: Use this if want to code your own emails. If you have purchased any HTML template, you can copy-paste that code in the HTML Editor.

• Plain Text: This is as simple as it gets. Use it compose plain text emails just like you do in Gmail or Outlook. Though they look simple, plain text emails perform very well.

Once your templates are ready you can use them to send emails manually, via the API, or via automated rules (workflows). Remember to send yourself a 'Test Mail' to make sure your template looks good.

Manual Email

Use this option to send marketing emails to multiple users. To send an email manually, select one or more contacts, choose a template (or compose a new one) and click 'Send'. Once the emails are sent you can view delivery statistics. See video below.

API Email

This is used to send transactional emails. The 'send-email' API is a simple, language agnostic, cURL request. Every email template you create comes with a 'Template Key'. Use this key in the cURL request to programmatically send emails. Click the 'API' button at the top right of the email composer to find the template key.

API Request

URL: https://api.sendune.com/send-email

{
      "method": "POST",
      "url": "https://api.sendune.com/send-email",
      "headers": {"template-key": "***********************HOcm"},
      "body": {
          "email": "[e-mail]",
          "subject": "Subject",
          "this-is-a-replace-tag": "Value"
       }
}

IMPORTANT:

• All API calls MUST include the Template Key.

• Template Key is unique to each email template you create.

• Template keys are secrets and must not be used on the client side.

API Response

Success Response:

{
      "success": true,
      "message": "Email Sent"
}

Failed Response:

{
      "success": false,
      "message": "message details",
      "error": "error details"
}

Replace Tags (Merge Tags)

You can use Replace Tags (aka, Merge Tags) when composing API emails. There are two types of replace tags.

• Standard Replace Tags: This is indicated by a unique name within double-curly-brackets, like ... {{password-reset-link}}. When sending email, the content within the double-curly-brackets will be replaced by the content you send via your API call.

• Name Replace Tag: You generally use this to send personalised emails to your users. This is a special kind of replace tag that must be STRICTLY written as [[name]] - 'name' in lower case in double square brackets. The [[name]] in your email template is replaced with the Full Name associated with your Contact.

Workflow Email

Emails can be automated based on 'if-this-then-that' rules. See this section for more details.

** IMPORTANT READING **

Warming up your email account

New email accounts that immediately start blasting off a huge volume of emails will trigger spam filters at email service providers (Gmail, Yahoo, Outlook). Once your domain or IP address is flagged as a spammer, it is almost impossible to shake off that reputation.

Every account on SENDUNE is automatically enrolled in the InboxVISA program - a collection of email sending best practices and real-time heuristics adopted by SENDUNE to protect you and guide emails safely into user inboxes. While these practices create trust with email service providers, the final decider in inbox placement is the content of your email. Ultimately, the only one who can guarantee safe inbox placement is YOU.

Here are some steps we HIGHLY RECOMMEND you follow in order to warm up your email account.

Week 1

1. Send a Few Emails Initially: Start by sending a small number of emails (10-15 per day) to friends, colleagues, or yourself.

2. Personalize Your Emails: Make sure your emails are personalized and relevant to the recipients. Do not use ALL CAPS subject lines, excessive punctuation, or clickbait headlines.

3. Monitor These Initial Emails: Many email service providers randomly send the first few emails into spam folders. Look out for such emails and mark them as 'Not Spam'.

Week 2

1. Increase Volume Gradually: Slowly increase the number of emails you send each day by 10-20% every few days. Avoid sudden spikes in volume.

2. Monitor Engagement: Track open rates, click rates, and responses. Adjust your sending volume and email content based on the engagement you receive.

Week 3 Onwards

By now your email account would have been sufficiently warmed up. You must still follow these best practices to maintain your reputation.

1. Send Relevant Content: Always ensure your emails are relevant and valuable to your recipients.

2. Stay Consistent: Maintain a consistent sending schedule to build trust with email service providers.